As most cat owners, we have a plethora of cat toys that they end up ignoring after the initial 30 minute "what's this?" and minimal play. However, this one really keeps their interest. Unlike other electric cat toys we've purchased, it moves and flips itself over remarkably well and the feather and bell are great for keeping them interested. It also appears to move a bit more randomly than the other toys we've purchased, which helps keep them engaged.
It has a shorter life than other electric cat toys we've purchased, but the charge time is rather fast, so the short run time isn't really an issue.
The only con so far is it doesn't work on our carpeted spaces, but I wasn't really expecting it to, and it even says it may not work on carpet.

The first time we played with Kitifish, the Young Cat watched it but didn't know how to play with it, and it got lost under the stove for an hour.
But the 2nd time, he pounced and played and enjoyed it very much. I put cardboard boxes around the kitchen to keep it accessible , and he chased it all around the room. Now I'm a Believer!

This is the first toy that he showed any interest in and played with it right away .(we're still trying to find one of the wheels he managed to get off). He has
started to play with his other soft toys since getting the Kittyfish. One happy cat!

KiTiFISH Smart Interactive Cat Toy

KiTiFISH Smart Interactive Cat Toy